MarineMax (NYSE: HZO), a Clearwater-based recreational boat and yacht retailer, has completed the acquisition of Boatzon, an online boat and marine digital retail platform, through its recently founded technology entity, New Wave Innovations. Did.
The Boatzon platform will allow users to browse boat financing, purchases and insurance entirely online, according to a statement.
“Technology is essential to the growth of the marine industry and with our acquisition of Boatzon we have added what we believe to be the preeminent technology business connecting consumers and marine dealers. Boatzon’s unique combination of FinTech and InsureTech solutions. is creating what current and future boat owners want: a simpler, faster and more efficient buying experience,” in a statement. “Through New Wave Innovations, we are building this foundation so that the Boatzon team will have access to technology, digital tools and capital to continue to innovate and grow.We welcome Brian, Michael and the entire Boatzon team to the MarineMax family.” I am excited about it.”
